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    Cherrie & Zach

    28009 Smyth Dr., Valencia, CA 91355

    • 661.312.2536
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    Santa Clarita Real Estate – July 2025 Market Update

    Santa Clarita Real Estate – July 2025 Market Update “Fewest Q2 Closings Since 2008… But That’s Not the Whole Story” Q2 just...

    • Cherrie & Zach
    • July 11th, 2025
    • 4 min read

    Santa Clarita Real Estate – July 2025 Market Update

    “Fewest Q2 Closings Since 2008… But That’s Not the Whole Story”

    Q2 just wrapped, and the numbers are eye-catching:

    • April 2025: 226 closings
    • May 2025: 244 closings
    • June 2025: 241 closings

    That makes this the lowest Q2 for Santa Clarita since 2008—not exactly the stat anyone wants to brag about.

    But here’s the thing: this isn’t a crash. It’s a pause. And it’s all about context.

    📉 Why Sales Are Down

    The drop in sales isn’t just about high interest rates. It’s about local homeowners feeling “stuck.”

    Many Santa Claritians (yep, we made that word up) bought or refinanced during the 2–3% interest rate era. Now, if they want to move up or down, they’re staring at a 6–7% rate—and most just aren’t ready to make that jump.

    That hesitation shrinks the local buyer pool.

    But while many locals are staying put, we’re seeing a steady wave of buyers coming up from Burbank, Glendale, Pasadena, Woodland Hills, and Canoga Park—areas where they’re selling high and moving to Santa Clarita for:

    • More space
    • Better schools
    • Safer communities
    • An actual backyard

    We're actively targeting these buyers through strategic social ads on Instagram, Facebook, and YouTube. And it’s working—many of our listings are seeing strong traffic from these out-of-area buyers.

    📈 Median Sales Prices: Holding Strong but Flat

    While transactions are down, prices are not crashing.

     

    In fact, Santa Clarita median prices have been relatively flat since peaking in 2022. We're not seeing major drops—just a market that’s stopped climbing.

    But this plateau is confusing sellers.

    A lot of homeowners are looking at what their neighbor Jim got last year and expecting the same price today. The problem? Jim sold during a different market—and buyers today are far more value-conscious.

    ⏳ Days on Market: Why Your Home Isn’t Flying Off the Shelf

    Another key metric: how long homes are sitting.

     

     

     

     

    In 2020–2021, homes were flying off the market in under three weeks. Today, we're averaging 45–50 days on the market—the longest since early 2023 when rates spiked, and prior to the craziness of the pandemic..the highest its been since 2018 when we had a stable market with a good mix of inventory and demand 

    That shift has nothing to do with quality—it’s all about pricing and expectations.

    Homes priced too high? They linger.Homes priced right with sharp marketing? Still move quickly.

    We're in a market that rewards smart strategy—not wishful thinking.

    🟢 For Buyers: The Calm After the Storm

    If you’ve been burned by bidding wars or priced out during the frenzy of 2021–2022, this market might be your opportunity.

    • Less competition
    • More room to negotiate, get closing costs or a rate buy-down
    • Motivated sellers
    • Space to think before jumping

    And if you're moving from another part of LA? Your money stretches way further in SCV.

    🔵 For Sellers: Pricing Like It’s 2022 Will Hurt You in 2025

    We get it—no one wants to “leave money on the table.”But the money most sellers lose right now isn’t from pricing too low—it’s from not selling at all.

    Too many homes are sitting because sellers are chasing prices that no longer exist

    We help you:

    • Price based on current buyer behavior
    • Prep and position your home to stand out
    • Market to the right audience (especially out-of-area buyers)

    We're not just hoping buyers show up—we're putting your home in front of them.

    🔮 Looking Ahead

    If rates drop? Demand will likely surge.If rates stay where they are? This balanced market will keep rewarding serious buyers and strategic sellers.

    Either way, now is a window of opportunity—if you understand the current landscape.

    📩 Thinking About Buying or Selling? Let’s Talk.

    We’re happy to break down what this market means for you—whether you’re ready to move or just testing the waters.

    → Book a free 15-minute call→ Grab our 2025 Buyer or Seller Guide→ Or shoot us a DM or text—no pressure

    We don’t just report on the market—we help you win in it.

    Selling Your Home? 

    Get your home's value - our custom reports include accurate and up to date information.

    Get Home Value

    Author Photo
    About the author

    Cherrie & Zach

    6613122536
    Cherrie Brown and Zach McReynolds are a husband-and-wife real estate team with Equity Union Real Estate in Valencia, CA. With nearly 40 years of combined experience and more than 1,000 homes sold, they've ranked among the top three teams in the Santa Clarita Valley for over a decade. It started with 12 sales in their first year together. The next year it was 24, then 40, 80 and 120. Today they've chosen to stay a two-person team on purpose, so every client works directly with Cherrie and Zach from the first call to the day they get their keys. For sellers, that means data-driven pricing (they study every Santa Clarita Valley sale against its original list price), professional photos, video, drone and 3D tours, and targeted paid ads on YouTube, Instagram, Facebook and TikTok. Buyers get a clear 9-stage process from pre-approval to move-in. Their specialties include relocation to Santa Clarita, senior downsizing and 55+ communities, probate and trust sales, divorce sales, luxury homes, new construction and first-time buyers. Their designations include SRES®, CPRES, PSA, e-PRO® and RCS-D™. They work throughout Valencia, Saugus, Canyon Country, Newhall, Stevenson Ranch and Castaic, and across the San Fernando Valley, including West Hills, Chatsworth, Winnetka, Sylmar, Sunland and Glendale. Zach grew up in Canyon Country.

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    Cherrie & Zach

    Cherrie Brown & Zach McReynolds | Equity Union Real Estate

    25124 Springfield Ct, Suite 100, Valencia, CA 91355

    Cherrie Brown & Zach McReynolds | Equity Union Real Estate

    25124 Springfield Ct, Suite 100, Valencia, CA 91355

    661.312.2536
    [email protected]

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